Toronto – “At a time when universities are critically short of resources, we have two stark examples of poor use of scarce public money,” said Professor Brian E. Brown, President of the Ontario Confederation of University Faculty Associations (OCUFA), referring to the newspaper advertisements recently purchased by Ryerson University and the University of Toronto.
“To spend upwards of $80,000 on full page colour advertisements to thank the government for funding, as was done by both the University of Toronto and Ryerson University, indicates poor judgement,” Brown continued.
“One can only imagine how this money could be better be used. These thousands of dollars could have provided students with much needed scholarships and student aid. This money could have improved access for first nations students or students who are first in their family to attend university. It could have given students more resources, such as better computer labs or new library books,” Brown said.
“It is not the university’s job to advertise on behalf of government. There are much better and less expensive ways university administrators can thank government and it certainly should not be done with public funds,” Brown said.